1-888-471-6989 | Also available at

0 item(s) in My Cart

PΛRTSMΛRT In the News


NAVISTAR'S PARTSMART PARTS TO BE SOLD VIA AMAZON.COM
WARRENVILLE, ILL. – (July 18, 2011) – Navistar Parts is excited to offer customers the option to order PARTSMART truck and bus parts, leveraging the infrastructure of e-commerce giant Amazon.com

“Amazon.com is a known, trusted online retailer that will help us connect with customers on a whole new level,” said Patti Corso, e-commerce manager, Navistar Parts. “Navistar Parts was the first truck and bus original equipment manufacturer (OEM) to sell truck and bus parts online and this partnership with Amazon.com extends our reach and offers a customer-focused purchasing experience.”

With Amazon.com's popular e-commerce platform, shoppers can customize their shipping preferences (next day, 2-day, and ground), see product reviews and use a variety of payment options including Amazon.com gift cards. The sophisticated search capabilities of Amazon.com allow customers to search by item, price, make and model, and see suggested products that complement their selection.

“With www.Amazon.com/PARTSMART, it will be simple to identify the parts you want and the related products you need,” Corso added. “The customer-friendly aspects of the site are wonderful additions to Navistar Parts' e-commerce options.”

Navistar Parts' existing e-commerce site, www.partsmartparts.com, will also continue to offer parts and promotions.

“This move is about opening up choices for our customers,” said Corso.

The PARTSMART parts collection offers quality all-makes truck and bus parts at competitive prices. All PARTSMART parts come with a one-year, parts-only replacement warranty and can be purchased at www.partsmartparts.com, www.Amazon.com/PARTSMART or any one of more than 500 International truck or IC Bus dealers in the U.S.

About Navistar Parts
Navistar Parts, an operating unit of Navistar, Inc. delivers the right part, at the right place, at the right time. With the largest dealer network in North America, and extensive global locations, Navistar Parts supplies parts worldwide for International® and IC Bus™ brand vehicles and MaxxForce® brand diesel engines, as well as parts for all makes of medium- and heavy-duty trucks. With more than 700,000 parts, 10 global Parts Distribution Centers and 100 years of building a solid aftermarket parts supply chain, Navistar Parts keeps you up and running. Navistar Parts private labels include: International®, Fleetrite®, PΛRTSMΛART® and ReNEWed® brands. Additional information on Navistar Parts can be found at www.navistarpartsandservice.com.

About Navistar
Navistar International Corporation (NYSE: NAV) is a holding company whose subsidiaries and affiliates produce International® brand commercial and military trucks, MaxxForce® brand diesel engines, IC Bus™ brand school and commercial buses, Monaco® RV brands of recreational vehicles and Workhorse® brand chassis for motor homes and step vans. The company also provides truck and diesel engine service parts. Another affiliate offers financing services. Additional information is available at www.Navistar.com/newsroom.

About Amazon.com, Inc.
Amazon.com, Inc. (NASDAQ: AMZN), a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth's Biggest Selection. Amazon.com, Inc. seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. Amazon.com and other sellers offer millions of unique new, refurbished and used items in categories such as Books; Movies, Music & Games; Digital Downloads; Electronics & Computers; Home & Garden; Toys, Kids & Baby; Grocery; Apparel, Shoes & Jewelry; Health & Beauty; Sports & Outdoors; and Tools, Auto & Industrial. Amazon Web Services provides Amazon's developer customers with access to in-the-cloud infrastructure services based on Amazon's own back-end technology platform, which developers can use to enable virtually any type of business.

All marks are trademarks of their respective owners.

^ go to top

Navistar Introduces First OEM E-commerce Website For Heavy Duty Truck And Bus Parts Online Shopping Experience Will Offer PARTSMART® Truck and Bus Parts to Customers
WARRENVILLE, Ill. (March 8, 2010) – Navistar International Corporation (NYSE: NAV) will become the first heavy duty truck and bus manufacturer to sell parts online to customers via an e-commerce website integrated into www.partsmartparts.com. The online store, which debuts today, will feature hundreds of popular parts from the PΛRTSMΛRT® line, Navistar's value line of all-makes truck and bus parts sold through their International® and IC Bus™ dealer network. Parts orders placed online will be filled by the customer's local International® or IC Bus™ dealer.

"Navistar is taking a leadership position in e-commerce for heavy duty truck and bus parts," said Michael A. Cancelliere, senior vice president and general manager for Navistar Parts in North America. "With a customer-friendly interface and the ability to order 24/7 online, our new website allows our dealers to extend their customer reach and makes it easier for customers to do business with us."

The e-commerce site features a full product catalog and allows the user to select vehicle and engine model to determine the correct part for their need.

"This new approach to will definitely appeal to today's internet-savvy customer," said Nate Jolliff, director of parts operations integration for Navistar. "This is the customer who may not regularly patronize a dealership for service, but has the knowledge and ability to know what parts are needed and how to install them. We're connecting the customer with their local International® and IC Bus™ dealer through a seamless online ordering system."

The introduction of the Partsmartparts.com e-commerce site will be supported by a full marketing communications plan, including online, print and radio advertising, Wi-Fi sponsorship and display advertising at select truck stops.

"Navistar's introduction of an online shopping experience for truck and bus parts will further enhance our commitment to our customers. Our goal is to continue to improve on uptime while delivering an industry leading customer experience," said Cancelliere. "In the coming months, we have plans to increase the number of parts offered online."

About Navistar Parts
Navistar Parts, an operating unit of Navistar International Corporation (NYSE: NAV), delivers the right part, at the right place, at the right time. With the largest dealer network in North America, and extensive global locations, Navistar Parts supplies parts worldwide for International® and IC Bus™ brand vehicles and MaxxForce® brand diesel engines, as well as parts for all makes of medium- and heavy-duty trucks. With more than 700,000 parts, 10 global Parts Distribution Centers and 100 years of building a solid aftermarket parts supply chain, Navistar Parts keeps you up and running. Navistar Parts private labels include: International®, PΛRTSMΛRT® and ReNEWed® brands. Additional information on Navistar Parts can be found at www.navistarpartsandservice.com.

About Navistar
Navistar International Corporation (NYSE: NAV) is a holding company whose subsidiaries and affiliates produce International® brand commercial and military trucks, MaxxForce® brand diesel engines, IC Bus™ brand school and commercial buses, Monaco RV brands of recreational vehicles, and Workhorse® brand chassis for motor homes and step vans. It also is a private-label designer and manufacturer of diesel engines for the pickup truck, van and SUV markets. The company also provides truck and diesel engine service parts. Another affiliate offers financing services. Additional information is available at www.Navistar.com/newsroom.

^ go to top

Navistar's PARTSMART PARTS Expands Product Offerings WARRENVILLE, Ill. (February 23, 2010) - Navistar's PARTSMART parts, private label brand of truck and bus parts, is now expanding to offer customers additional depth and breadth on commonly ordered replacement parts.

"The PARTSMART line now incorporates more of the most frequently ordered parts to keep today's trucks and buses on the road," said Kim Speciale, senior marketing manager for Navistar Parts. "From brake chambers to chrome accessories, PARTSMART parts are a smart choice for cost-conscious truck and bus owners."

PARTSMART products can be used on all makes and models of commercial trucks and buses, and now include hose assemblies, water pumps, shock absorbers, brake chambers and mufflers, in addition to optional customization products like chrome accents at value pricing. "No one wants to spend more than they have to on maintenance parts," said Speciale. "The PARTSMART line helps reduce those routine maintenance costs."

The PARTSMART parts collection offers quality products that cost less than genuine, original equipment parts. All PARTSMART parts come with a one-year, parts-only replacement warranty and can be purchased at www.partsmartparts.com or any one of over 500 International, or IC Bus dealers in the U.S.

About Navistar Parts
Navistar Parts, an operating unit of Navistar, Inc. delivers the right part, at the right place, at the right time. With the largest dealer network in North America, and extensive global locations, Navistar Parts supplies parts worldwide for International® and IC Bus™ brand vehicles and MaxxForce® brand diesel engines, as well as parts for all makes of medium- and heavy-duty trucks. With more than 700,000 parts, 10 global Parts Distribution Centers and 100 years of building a solid aftermarket parts supply chain, Navistar Parts keeps you up and running. Navistar Parts private labels include: International®, Fleetrite®, PARTSMART® and ReNEWed® brands. Additional information on Navistar Parts can be found at www.navistarpartsandservice.com

About Navistar
Navistar International Corporation (NYSE: NAV) is a holding company whose subsidiaries and affiliates produce International® brand commercial and military trucks, MaxxForce® brand diesel engines, IC Bus™ brand school and commercial buses, Monaco® RV brands of recreational vehicles and Workhorse® brand chassis for motor homes and step vans. The company also provides truck and diesel engine service parts. Another affiliate offers financing services. Additional information is available at www.Navistar.com/newsroom.
All marks are trademarks of their respective owners.

^ go to top

Navistar's new PΛRTSMΛRT® brand is "Right On The Money" Editorial posted in October 2009 issues of Road Today and Ontario/Eastern/Western Trucking News
With the "economy blues" going around like the flu these days, Navistar has provided a remedy for the truck market. The company launched its proprietary value parts line PΛRTSMΛRT® in February 2009 through the International® and IC BusTM dealership network. PΛRTSMΛRT is an All-Makes solution, backed by a one-year parts replacement warranty and built to International aftermarket quality standards.

PΛRTSMΛRT offers a wide range of products including belts, hoses, brake components, lighting, rotating electrics, seals, maintenance, and much more. Based on customer demand, new products are regularly added to the lineup. PΛRTSMΛRT products are sourced through trusted suppliers and meet or exceed industry standard test results. The PΛRTSMΛRT program to date has a warranty rate of less than 1%.

For an Owner-Operator, whose truck is the vehicle to their future, maintaining it is a key component of keeping their business running. PΛRTSMΛRT products are competitively priced at approximately 20% less than OE prices, giving customers economic relief and reducing operating costs when they need it most. This product is easily the lowest cost road to uptime.

Dealerships across the US, Canada, and Mexico have welcomed the value line into their businesses. Traditionally offering premium products, International dealerships now have an opportunity to provide additional cost-effective solutions to their customers, without sacrificing quality. Many locations are celebrating the new product line and have made PΛRTSMΛRT a focus during customer events, such as dealership grand openings, anniversaries, and training seminars.

International dealerships have also been finding new areas of growth and opportunity through the PΛRTSMΛRT brand. Outside Sales Representatives are establishing new relationships with customers who would have otherwise been unable to afford traditional OE products offered at International dealerships. "These tough economic times can be humbling, even for a salesperson, when you are used to selling only premium parts", said one Outside Sales Representative we spoke to recently. "PΛRTSMΛRT gave us a chance to step out of the box and realize that there are great quality parts out there, for less. I've met customers who could hardly upkeep their fleets before PΛRTSMΛRT, and now their business can keep on moving."

Many International dealerships across the US have been finding success in reselling PΛRTSMΛRT products through the independent repair facilities network. This additional branch of business reaches a price-conscious customer base that has historically avoided OEM dealers. Kevin Coleman, Director of Parts Operations at McCandless Truck Center in Colorado says that the independent repair facilities network is his dealership's "biggest opportunity for new business." Coleman has been gaining traction in PΛRTSMΛRT sales by setting up consignment inventories. He adds, "Having price-point products that are backed by a one-year parts replacement warranty gives us the perfect opportunity to capitalize on the independent repair facilities segment."As most dealers have already placed an initial PΛRTSMΛRT order, independent repair facilities consignment is one way to increase brand awareness, sales and inventory turns on existing stock.

According to Greg Baze, Bus Marketing Segment Manager for Navistar, the product lines available and the IC dealer's ability to understand the bus customer has allowed the PΛRTSMΛRT brand to grow in the bus market, as well. Baze notes that at IC Bus dealerships, Outside Sales Representatives are taking the parts straight to their customers and carrying them into bus garages all over their AORs. This approach has been well received and even practiced at trade shows. An Illinois-based IC Bus dealer has laid out PΛRTSMΛRT products at trade shows giving technicians and directors a chance to touch and feel the quality of the parts. Top selling product lines for the bus market include brakes components, lighting, wiper blades, belts, hoses, seals, and rotating electrics. "Having been the customer myself for a long time, the PΛRTSMΛRT products are in line with what's important for a typical bus maintenance manager," says Baze.

Several International dealerships have even decided to create PΛRTSMΛRT-themed moving advertisements through truck wrap implementations. Malcolm Pierson of Westrux International in Montebello, California, was excited to share his newly wrapped truck to the Navistar PΛRTSMΛRT team, noting that his delivery truck would be cruising throughout the Inland Empire and LA metro area. "The truck wrap is an easy way for everyone on the California roads to get introduced to PΛRTSMΛRT and they'll know where to find it too!" said Pierson in an interview.

Customers can easily view PΛRTSMΛRT products at participating International and IC Bus dealerships on www.partsmartparts.com .The website features the entire product line and is updated regularly with new products. A downloadable parts catalog will soon be available with images, part numbers, industry part numbers, and descriptions. Users can even check out news feeds through the online social network site Twitter and see the PΛRTSMΛRT mascot "PΛRTSMΛRT Charlie" at the 2009 Mid America Truck Show on YouTube. Customers can also register on the site to receive free products, coupons, and updates.

Many of the PΛRTSMΛRT advertisements carry simple messages that acknowledge the "silliness" of paying too much for truck parts. The PΛRTSMΛRT brand targets both current customers and also calls upon those who shy away from OEM products. A prime target market is the owners of off-warranty trucks and third or fourth owners. Navistar has been reaching end customers through various media such as print, radio, television, and the Internet and continues to promote through the dealer network. Marketing support, such as point of sale materials and collateral, is provided to the dealer network by the Navistar Parts Marketing team. Promotions for PΛRTSMΛRT products are available through Navistar's marketing and sales program on the myEDGE Virtual Parts Counter at www.virtualpartscounter.com.

The Navistar PΛRTSMΛRT team is dedicated to growing the brand and accommodating customer needs. Requests for new products are always welcomed. The Navistar Product Teams work diligently with suppliers to ensure quality products that meet customer needs. Product questions and suggestions can be sent to partsmart@navistar.com.

The PΛRTSMΛRT brand is well-synchronized with the state of the economy and has proven to be an added value to the bottom line of businesses across numerous industries. PΛRTSMΛRT parts are competitively priced and are sourced through trusted suppliers that adhere to industry standard testing. Backed by a one-year parts replacement warranty, customers have nothing to lose with this All-Makes solution to the "economy blues".

^ go to top